Most aviation sales professionals give up on prospects way too soon!
There are three types of prospects that sales folks might consider “dead.” Those might include
- “Left for dead” a la “Hang ’em High”
“Mostly dead” a la “The Princess Bride”
and, of course, “Actually Dead.”
In this episode, John and I talk about the difference, and how to revive the ones that can be revived.
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