Book Club Discussion – Sticky Branding with Jeremy Miller
Author Jeremy Miller joins Mickey Gamonal, John and Paula Williams, Tylor Hall and Hal Stephens to discuss his book, [...]
A Fractional Aviation Marketing Department
ABCI is a Fractional Marketing Department for Aviation Companies That creates a custom, detailed response for each customer. [...]
Book Club – Do I Make Myself Clear? A Practical Guide To Writing Well in the Modern Age
John and I discuss the international bestseller by Sir Harold Evans - Do I Make Myself Clear? A practical [...]
Book Club Discussion – The Founders’ Mentality
We talk with two serial founders of aviation companies about the book, The Founders' Mentality.Tylor Hall has started multiple MRO [...]
Wins Wednesday – The Gossip Page!
Our very own "Page Six" with the latest gossip about aviation sales and marketing professionals! Here's what our Insiders are [...]
Book Club – Brand Identity Breakthrough by Gregory V. Diehl
There are a LOT of great branding books on the marketing. We wish Brand Identity Breakthrough had been one of [...]
Book Club Discussion – Marketing 4.0 by Philip Kotler
Most folks found Marketing 4.0 to be a bit of a slog, but Paula really geeked out on it. [...]
Aviation Book Club – Secrets of a Master Closer by Mike Kaplan
John, Mickey, Tylor Hall and myself discuss Mike Kaplan's book, Secrets of a Master Closer. And share our experiences [...]
Interview with Annamarie Buonocore, InFlightUSA and BizAvJetUSA Magazines
Annamarie is the editor of InflIght USA and BizAvJets USA magazines. We talk about what's changed with publishing, and how [...]
Book Club Discussion- Trust, Belief, Influence and Rapport
The shortest book we're reading this year was also one of the most powerful, once I got over my [...]
Book Club Discussion – the 12-Month Digital Marketing Planner by Brandon Breshears
Not one of our best technically-produced episodes, and a great example of things we need to fix when we take [...]
Book Club Discussion – The Direct Mail Revolution by Bob Bly
It's nice to get people with three different business backgrounds to discuss a book - which is what we did [...]
Book Club Discussion – Consulting – How to Get Booked by Michael Zipursky
You could argue that aviation sales is all about consulting, and aviation consulting is all about sales.If you define consulting [...]
Member Highlight – Sue Stinson, Director of Business Development for Motive Learning
I got to sit down with the very busy Sue Stinson and talk about learning management systems in the aviation [...]
Book Club Discussion – The Marketing Book by Jason McDonald
Mickey and I discuss The Marketing Book by Jason McDonald Some key points- Differences between B2G, B2C, and B2B Marketing [...]
Member Highlight – Ashley Granada, Marketing Coordinator & Community Fundraiser
Ashley won our scholarship for 2020, and has been busy this year! This video features some of her motion graphics, [...]
Member Highlight – Hakar Torres and Air Market Group
Hakar Torres could have been a watermelon or a rattlesnake, but by great good fortune, he analyzes publicly traded aviation [...]
Who Inspired You? (In Aviation, Business, Marketing . . . )
Every successful person was inspired by at least one other successful person. We asked our members who inspired them - [...]
Book Club Discussion – the Seven Habits of Highly Effective People
Five aviation marketing professionals discuss the classic by Steven Covey - we share our favorite habits, and what's changed since [...]
Book Club Discussion – The Speed of Trust by Stephen M. R. Covey
Join us for this discussion of the Speed of Trust by Stephen MR Covey. Debbie Murphy of Jet Brokers [...]